Fetra, Rusmaidi and Pradiani, Theresia and Fathorrahman, Fathorrahman (2023) The Influence of Price, Facilities, and Service Quality on Re-Staying Interest. ADI Journal on Recent Innovation (AJRI), 4 (2). pp. 1-10. ISSN 2686-0384

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Abstract

This study aims to determine the impact of price, facilities and quality of service, in part or in combination, on intention to stay again. This study is a post hoc study using a quantitative approach. The sampling technique used the probability sampling technique, i.e. simple random sampling, and sampled customers who stayed at The Singhasari Resort Batu more than once from a total of 100 respondents. Sampling was performed according to the Slovin formula. The results of this study show that (1) price has a positive and significant effect on the intention to stay again, (2) facilities have a positive and significant effect on the intention to stay again, and (3) quality of service. has a positive and significant effect. (4) Prices, facilities, and quality of service all have a positive and significant impact on revisit intentions at the same time.

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